Why CPM too low?

[marhahajcs]

Hello!

Im wondering why the cpm is too low.
i have two websites with the following traffic:

[TABLE="class: visitorlist"]
[TR]
[TD="class: flagspan"]1.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]United States[/TD]
[TD="class: visitortd span-2"]25,283[/TD]
[TD]18.43%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]2.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Germany[/TD]
[TD="class: visitortd span-2"]20,303[/TD]
[TD]14.80%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]3.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]United Kingdom[/TD]
[TD="class: visitortd span-2"]10,016[/TD]
[TD]7.30%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]4.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]France[/TD]
[TD="class: visitortd span-2"]9,949[/TD]
[TD]7.25%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]5.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Poland[/TD]
[TD="class: visitortd span-2"]6,539[/TD]
[TD]4.77%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]6.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Italy[/TD]
[TD="class: visitortd span-2"]5,228[/TD]
[TD]3.81%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]7.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Canada[/TD]
[TD="class: visitortd span-2"]5,122[/TD]
[TD]3.73%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]8.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Spain[/TD]
[TD="class: visitortd span-2"]3,782[/TD]
[TD]2.76%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]9.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Netherlands[/TD]
[TD="class: visitortd span-2"]3,030[/TD]
[TD]2.21%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]10.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Russian Federation[/TD]
[/TR]
[/TABLE]

another:
[TABLE="class: visitorlist"]
[TR="class: highlight"]
[TD="class: flagspan"]1.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]United States[/TD]
[TD="class: visitortd span-2"]2,938[/TD]
[TD]25.53%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]2.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Germany[/TD]
[TD="class: visitortd span-2"]1,174[/TD]
[TD]10.20%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]3.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]France[/TD]
[TD="class: visitortd span-2"]843[/TD]
[TD]7.33%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]4.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Italy[/TD]
[TD="class: visitortd span-2"]499[/TD]
[TD]4.34%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]5.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]United Kingdom[/TD]
[TD="class: visitortd span-2"]470[/TD]
[TD]4.08%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]6.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Canada[/TD]
[TD="class: visitortd span-2"]418[/TD]
[TD]3.63%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]7.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Spain[/TD]
[TD="class: visitortd span-2"]300[/TD]
[TD]2.61%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]8.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Serbia[/TD]
[TD="class: visitortd span-2"]245[/TD]
[TD]2.13%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]9.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]Belgium[/TD]
[TD="class: visitortd span-2"]241[/TD]
[TD]2.09%[/TD]
[/TR]
[TR]
[TD="class: flagspan"]10.[/TD]
[TD="class: flagspan"]

[/TD]
[TD="class: span-3"]India[/TD]
[/TR]
[/TABLE]

My advertising company giving 1 -1.3 CPM in average. Is it ok for this traffic? I see peoples with 3-4 CPM ,how they do that?

 

[Propeller Ads]

Hello,
What ad units (formats) are you using?

 

[CholaGirl]

Niche is too important .
Currently, there are three huge profitable niche topics online. These are; Health & Fitness , Money & Finance &

 

[saden]

There many factors affect the cpm :

- niches .
- click/impression ratio
- leads .

and many more

But your current cpm 1 - 1.3 still not bad