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Most Crucial Telegram Statistics: Everything You Need to Know in 2025!

RichAdscom

RichAdscom

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In March 2025, Telegram reached 1 billion monthly active users, which makes the platform more than attractive for advertisers of any kind. But this is not the only important pisces of stats that affiliate marketers need to know about the messenger.

RichAds ad network team has made a compilation of all the crucial info on Telegram in one article, from users amount, top regions, demographics, revenue to our own internal stats for advertisers!

Full analysis available on RichAds Blog.

🚀 Telegram Hits 1 Billion Users!​


In March 2025, Telegram recorded a record-breaking number of 1 billion MAUs, up from 950 million MAUs in July 2024. The trend towards growth reflects the platform’s increasing popularity on an international level.
  • 1B monthly active users (MAU) as of March 2025 📅
  • 450M daily active users (DAU) – avg. 3h 45min/month per user ⏳
🎯 It has also been recognized as the 7th most popular social media worldwide in February 2025, when it didn’t yet reach 1 billion active users, according to Statista.

🌍 Who Uses Telegram?​

  • Top regions: Asia (38%), Europe (27%), Latin America (21%)
  • Key markets: India, US, Russia, Indonesia, Brazil
  • Demographics: 59% male, 41% female | 31% aged 25-34
Telegram’s fastest growth in 2025 is marked by achieving 1 billion MAUs and developing monetization channels, making Telegram a promising platform for advertisers.

For Telegram's audience demographics, revenue trends, and winning ad strategies — explore comprehensive details in the full article on RichAds​

 
3 comments
Beyond 1B: A Look at Telegram's Highly Active User Base

Following up on our previous post, let's talk about what that 1 billion user milestone really means: an incredibly engaged audience.

Here’s a closer look at the user activity:
  • Daily Active Users (DAU): 450 million users are on the platform every single day.
  • Session Duration: On average, each user spends nearly 4 hours per month on Telegram.
  • Global Ranking: Even before hitting 1B, Telegram was already the 7th most popular social media platform worldwide.
This level of sustained engagement is what sets Telegram apart. Users aren't just signing up; they're actively consuming content, making it a prime environment for well-placed advertising.

For advertisers, this translates to a higher potential for message visibility and user interaction compared to more passive platforms.

For Telegram's audience demographics, revenue trends, and winning ad strategies — explore comprehensive details in the full article on RichAds​

 
Most of you people are fucking dumb. You're using Telegram and are thinking (and hoping) you're using Signal.
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RichAdscom said:
In March 2025, Telegram reached 1 billion monthly active users, which makes the platform more than attractive for advertisers of any kind. But this is not the only important pisces of stats that affiliate marketers need to know about the messenger.

RichAds ad network team has made a compilation of all the crucial info on Telegram in one article, from users amount, top regions, demographics, revenue to our own internal stats for advertisers!

Full analysis available on RichAds Blog.

🚀 Telegram Hits 1 Billion Users!​


In March 2025, Telegram recorded a record-breaking number of 1 billion MAUs, up from 950 million MAUs in July 2024. The trend towards growth reflects the platform’s increasing popularity on an international level.
  • 1B monthly active users (MAU) as of March 2025 📅
  • 450M daily active users (DAU) – avg. 3h 45min/month per user ⏳
🎯It has also been recognized as the 7th most popular social media worldwide in February 2025, when it didn’t yet reach 1 billion active users, according to Statista.

🌍 Who Uses Telegram?​

  • Top regions: Asia (38%), Europe (27%), Latin America (21%)
  • Key markets: India, US, Russia, Indonesia, Brazil
  • Demographics: 59% male, 41% female | 31% aged 25-34
Telegram’s fastest growth in 2025 is marked by achieving 1 billion MAUs and developing monetization channels, making Telegram a promising platform for advertisers.

For Telegram's audience demographics, revenue trends, and winning ad strategies — explore comprehensive details in the full article on RichAds​

Click to expand...

Actually what is the point of this thread aside of a paid member making a thread of a stupid topic? Telegram it'll get clicks......bla bla stupid words markets and demographics. Orange shit font we paid for....
 
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New at RichAds: Telegram Bot Ads – The Next Big Thing in Messaging Promotions!​

Big news from RichAds – we’ve just launched an exciting new ad format: Telegram Bot Ads!

If you’re advertising in Telegram, this is something you won’t want to miss. Here’s the lowdown:

🤖 What Are Telegram Bot Ads?​

Telegram bots are a powerful but still underused channel for reaching highly engaged users. With this new format, your promo message appears right inside a user’s chat with a bot – looking just like a regular bot message. It’s native, non-intrusive, and perfect for driving action.

In RichAds, you can:
  • Add a compelling description (up to 150 characters)
  • Include a strong CTA button
  • Run multiple banner creatives (800×800) in rotation

💰 Pricing & Targeting​

  • CPM model starting at $3.8 per 1000 impressions
  • Language-based targeting (multiple languages per campaign)
  • More targeting options (like categories) coming soon!

🚀 How to Launch in 3 Easy Steps:​

  1. Choose “Telegram traffic” and select the bot ad format when setting up your campaign.
  2. Upload 5–10 creatives to maximize CTR.
  3. Set your targeting languages and budget.
Pro tip: Set a daily budget of $50+ and enable ASAP spending for maximum reach.

👨‍💼 Premium Advertisers:​

Deposit $3000+ and get a dedicated account manager to help optimize your bids, targeting, and budget.

📈 For Publishers:​

Monetize your Telegram bot easily! Integrate our ad widget in minutes—no dev help needed—and start earning from leads generated through your bot.

Ready to tap into the next wave of Telegram traffic?
Try RichAds today and leverage one of the most native ad formats on the market.

👉 Read full article
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Top 7 GEOs for Telegram Ads in 2025 ​


Our team at RichAds has analyzed our platform data to bring you the top 7 trending GEOs for Telegram Mini-App (TMA) ads in 2025. These are the regions where engagement is high and conversion potential is booming.

How We Chose These GEOs:
We didn't just look at user count. We evaluated each region based on:
  • Tier & Audience Solvency: From high-paying Tier 1 to volume-driven Tier 3.
  • Traffic Cost: The average CPC to launch a campaign.
  • Top Verticals: What offers are converting best right now.
  • Audience Demographics: Age and interests of Telegram users in each region.

The Top 7 Telegram Advertising GEOs for 2025​

Here’s the quick breakdown to help you decide where to test first:
  1. India (Tier 3)
    • Why: Huge user base (~50% of the population uses TG!). Very young audience (avg. age 29).
    • Cost: CPC from $0.035
    • Best For: Gambling, Betting, Finance.
  2. USA (Tier 1)
    • Why: High solvency audience. Perfect for testing diverse verticals.
    • Cost: CPC from $0.043
    • Best For: Gambling, Fintech, Trading, E-commerce, Media.
  3. Indonesia (Tier 3)
    • Why: Massive potential with ⅓ of its 280M population on Telegram.
    • Cost: CPC from $0.042
    • Best For: Gambling, Finance, E-commerce.
  4. Germany (Tier 1)
    • Why: Passionate, mature audience with high disposable income.
    • Cost: CPC from $0.049
    • Best For: Finance (Trading!), Gambling, Media.
  5. Nigeria (Tier 3)
    • Why: Youngest audience on the list (median age ~17). Huge daily user count.
    • Cost: CPC from $0.031 (Most affordable on the list!)
    • Best For: Gambling, Finance, Betting.
  6. Türkiye (Tier 2)
    • Why: Highly profitable region with a strong interest in gaming.
    • Cost: CPC from $0.036
    • Best For: Gambling, Betting.
  7. Brazil (Tier 2)
    • Why: A rising star in South America, famous for its love of sports betting.
    • Cost: CPC from $0.033
    • Best For: Gambling, Betting.

Ready to Target These GEOs?​

This is just a snapshot. The key is to test and see what works for your specific offer.

At RichAds, you can:
  • Launch native Telegram Mini-App ads in all these GEOs.
  • Use advanced targeting, including Telegram Premium subscribers and users with a positive TON wallet balance.
  • Access other high-quality traffic formats (Push, Pop, Native) across 200+ GEOs.
➡️ Want to see the data for yourself? Check our monthly GEO & Verticals reports right on the platform!
🚀 Launch Your Ads on RichAds
 
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