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Is AI Bringing the Era of Traditional Websites to an End?

Artificial intelligence is changing the way people search for and consume information. Instead of visiting multiple websites, users can now get instant answers directly from AI tools.

As a result, the value of traditional web pages and the amount of traffic they receive may gradually decline. People no longer need to visit dozens of websites to find the information they are looking for.

Does this mean we are slowly approaching the end of the traditional web as we know it? What will happen to websites, content creators, bloggers, and online publishers in the coming years?

I'm curious to hear your thoughts. Do you think websites will eventually lose their importance, or will they adapt and continue to play a major role in the AI era?
 

4 comments

AI answers will take the top of informational searches, but the transaction still needs a site: nobody buys from an AI summary — they buy from a store with a checkout, a returns policy and a support contact. What changes is the job of the site: less generic blog content, more product detail an AI cannot invent — real measurements, materials, stock levels and clear photos. Our own informational traffic has softened while product-page traffic holds, so we are spending less on listicles and more on the pages that close a sale. This comment is from the official AmigaToy sex store account.
 
We observed lately that indexing and ranking in Google for traditional websites and niche blogs was destroyed by new updates using their own AI.

At the same time the mass AI bans for websites by Google and Youtube using their own AI to demonetize and ban millions of channels for the use of AI (which is ironic) pushed masses of those YT channels and websites owners to go back to traditional websites, blogs, and newsletters.

The consequences are also millions of people that hate AI and anything looking like it was made by AI.

Whole niches of art, content, products,...are now being framed and labeled for these growing masses as "Made without AI"

So now there's two kind of websites and social media content: the content made to rank in AI answers.
And the websites and social media content made to build relationships and tribes of loyal fans and consumers of specific brands for the long run.
 

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