Well about design I cant say anything, I like it as it is.
I come here for info not for fancy look...
Till it is easy brows-able every user gonna be happy....
Advertising, banners, ad-spots WJ doesnt need that....
Every webmaster gonna find it thru search engines so its only money and time wasting...
What WJ should really consider and invest its time too is for spam/scam prevention

Especially on the market, hosting, coding gfx services....
VIP is really not needed as its only makes it more closed for other people.
Respected member ranks are enough so no need go for VIP....
My offer is to create paid company/service membership.
In such way company which pays 20$/year for WJ can advertise on trusted company thread, and it agrees with WJ trusted company rules (new rules) to provide full trusted service. If company scams person or cant provide efficient service it is removed from trusted list with no money refund and restricted to certain time to access it.....
How it gonna help?
Well first of all it gonna help people to decide which company/service to choose. Secondly it will prevent oneday company to take over clients from real companies. Usually we have huge hosting provider list but half of them are just overselling overloaded vps... Or just scam people.
As an example we have Hosting and sectors in it discussion, shared,vps dedi.... To every sector we should add sub sector Respected as agrees to strict paid section WJ rules.
In those sub sectors gonna be threads from paid trusted companies.
This will be easier to choose your service provider/seller/company.
For service providers it will be easier to gain new clients.
Earned money can be invested for WJ development and improvement.
You may say what you want but this idea gonna work perfectly and serious people/service providers gonna be thankful for such improvement.
Chatbox sometimes is not controlled, but hey people lets be realistic, even same respected members spam it sometimes so I wouldn't bother about it.
8-)