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Back on September 27th, the same day as Panda #20 was rolled out, Google announced the EMD update that aimed to lower rankings for websites that achieved high rankings by using exact match domain (EMD) names. Companyname.com is not considered an EMD because it is expected that a company will use their name as the URL for their website, rather, the EMD update was aimed at sites like keyword.com, shortkeywordphrase.com, and longkeywordphrase.com.
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