SmartLink is a monetization tool that allows your partners to receive only one link to all offers. Using machine learning technology, he automatically selects offers for a number of parameters.
After the user clicks the SmartLink, he will be automatically redirected to the most suitable offer from the selected category (according to the user's geography, device, type of OS, OS version)
SmartLinks work using an algorithm that decides which offer will be shown to each specific user. The algorithm takes data about the user, analyzes all the information received, in order to send visitors to the proposal, which is most likely to be converted.
How does a smart algorithm work?
The offer is selected only among offers in the same SmartLink category and among offers that are available to the partner (public status or the partner is already associated with the offer).
For smart links, the process is the same as with regular work with affiliates: if your partner is disconnected from certain offers/advertisers, such offers will not participate in traffic distribution.
Traffic is distributed as follows:
1) Offers in SmartLink are divided into targeting groups by:
- Operating Systems
- Connection type
- Mobile operator
- GEO
As soon as the click reaches SmartLink, it selects the most suitable group of offers: for example, if you clicked on Android, it will select a series of offers for Android.
SmartLink always takes into account EPC (earnings per click): the higher the EPC, the more likely it is that the offer will be changed.
As a result, when the user clicks the smart link, the smart algorithm selects the offer that best suits the user's targeting conditions.
One of the rates which are always considered by the Smartlink is EPC (Earning per Click): the higher EPC an offer has, the more chances are the offer will be rotated.
Automatically, efficiently, 24/7! The result of using the Smartlink is a maximum increase in traffic conversion.
Register now to try all the benefits of the
SmartLink technology.