What is use of ALT-tags in SEO ?

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An alt tag, also known as "alt attribute" and "alt description," is an HTML attribute applied to image tags to provide a text alternative for search engines. Applying images to alt tags such as product photos can positively impact an e-commerce store's search engine rankings.
 
The term "ALT tag" plays a vital role in SEO that refers to ALT attribute for an image within the IMG tag. It is an HTML feature particularly stated in the IMG tag to provide alternate text when an image on a Website page cannot be displayed.
 
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Alt tag or alt attribute or alt description are associated with images used on the web pages. These tags accurately describe what the image is. In addition to helping SEO, the alt tags provide the useful detail regarding image to the users who may not be able to view the image on web page due to any network issue or other issues.
 
Alt text (alternative text) is a word or phrase that can be inserted as an attribute in an HTML (Hypertext Markup Language) document to tell Web site viewers the nature or contents of an image. The alt textappears in a blank box that would normally contain the image.
 
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