Sony (SNE) (6758) has been hacked again, by persons unknown. Or should that be "yet again"? Not content to allow Sony to lick its PlayStation Network (PSN) wounds, this time, Sony subsidiaries in Greece, Thailand, and Japan fell victim to anonymous hackers (not to be confused with Anonymous hackers, of course ;-). In IT Blogwatch, bloggers can't believe how "unlucky" Sony has become.
Like piranha swarming someone injured in a river, it looks like everyone is testing Sony’s security defenses. ... can their reputation be salvaged?
...
Sony has hired more security staff and added additional layers of protection, [but] they haven’t had time to take hold. ... It does demonstrate that previous measures were spotty at best.
...
Sony's ... mounting security problems and spotty communication, have done little to increase the value of [its brand]. ... It’s not clear if Sony will have a long fight to regain consumer trust. ... What is clear, is that Sony will have a hard time securing every aspect of their networked properties, and [it] will take time. How they react and communicate with the public ... will make all the difference.
Like piranha swarming someone injured in a river, it looks like everyone is testing Sony’s security defenses. ... can their reputation be salvaged?
...
Sony has hired more security staff and added additional layers of protection, [but] they haven’t had time to take hold. ... It does demonstrate that previous measures were spotty at best.
...
Sony's ... mounting security problems and spotty communication, have done little to increase the value of [its brand]. ... It’s not clear if Sony will have a long fight to regain consumer trust. ... What is clear, is that Sony will have a hard time securing every aspect of their networked properties, and [it] will take time. How they react and communicate with the public ... will make all the difference.
