its very basic, but not many use it ..
EOD stands for end of data
Advantages : no need to escape quotes in the string itself..
I donno about the disadvantages.. if you know any , please post it here
PHP:
<?php
$var1 = "Wjunction";
$string1 = <<< EOD
I am a bot <br />
I <3 $var1 <br />
I need not be escaped , let's test <br />
EOD;
echo $string1;
?>
Advantages : no need to escape quotes in the string itself..
I donno about the disadvantages.. if you know any , please post it here