On-Page Get Your Website in Shape

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SEOGURU 24/7

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2015
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  1. Follow a Long Tail Strategy: Successful SEO strategies start by identifying the appropriate keywords. If you want to build a sustainable strategy, then focus on long-tail keywords. Blogs are a great way to go after long-tail keywords, so start creating contentwith a specific audience in mind, and you’ll do much more than just help your SEO.
  2. Research Appropriate Keywords: Now use keyword research to find opportunities by looking at the search volume and competition.
  3. Focus on One Keyphrase Per Post or Page: You should focus on optimizing each post or page with only one keyphrase. So instead of jamming keyphrases into each page, spread them out by focusing each page on one topic.
  4. Put a Keyword in your Title Tag: The Title Tag of your website is one of the most important SEO factors. So try using a tagline, slogan, or keyphrase just before using your brand name. For example:
    Code:
    Title | Sitename
  5. Use a Keyword in Your Page and Post Headline: You should also put a keyphrase in the headline of each page and blog post. Put it towards the front, and avoid going over 70 characters in length. Write headlines that intrigue people, but that are also descriptive enough for search engines.
  6. Write a Meta Description that Begs to be Clicked: The meta description is the short box (about 160 characters) that shows up in search results just under your headline. They don’t help much for SEO purposes… but they are extremely important for getting people to click through to your website.
  7. Place Your Keyphrase in the Alt Attribute of a Picture: There are specific places on every blog post or page you create that should be optimized with a keyword. One of those that’s often overlooked is the alt attribute on your images. It usually looks like this:
    Code:
    <img src="http://domain.com/image" alt="Keyphrase and sentence." />
  8. Have a Clean URL: Take a look at your URL structure. Are there unnecessary words, phrases, or strings-of-numbers (also called Parameters)? Make your URL as clean and clear as possible. Again, this helps people remember and share your work, but it also benefits search engines by making your site easy and quick to crawl.
  9. Speed:The speed of your website also affects search engine rankings now. If you have a website that loads slowly with too many images and has other performance issues, then it’s time to start figuring out how to speed it up.
 
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