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for on page optimization, you can check seositecheckup and to check backlinks u can use openlinkprofiler.

try seositecheckup

Yes it is necessary and we have done it as Google will not crawl non mobile friendly websites.

Keep on adding relevant content and you can also edit your old posts if you see any scope of improvement in them.

Use Google Adwords

Rightly said. Try implementing the same.

Ok, Great. Although, Backlink generator service is considered black hat technique but the kind of technique that you have explained above may have different impact. Pls share your realtime experience so that everybody will get to know whether same can be implemented or not.