Old-school format. Next-level revenue.
If you run a website, chances are you’ve tried Pop ads — and if not, you’re leaving serious money on the table.
Love them or hate them, Pops deliver. It’s one of the few ad formats that consistently brings high CPM, stable traffic monetization and is optimized according to Google’s best practices. And when done right? It delivers consistent earnings.
At ProfitOn, we help publishers get the most out of every single impression. Let’s break down why Pops still dominate and how to make them work for you.
Pro tip: If your site isn’t mobile-ready yet, it’s time – you could be missing out on major revenue.
You’ve got the traffic, we’ll help you shape the strategy.
Plug in your traffic. Watch your CPM climb.
And because they work across all verticals, all advertisers want this format — meaning you get the best deals and maximum demand. Whether your site focuses on entertainment, software, news, utilities, finance, movies, or any other niche — Pops monetize it cleanly and consistently.
Users see it instantly. No guesswork. No missed impressions.
2. You decide when it fires
Trigger it on entry, scroll, click, or after a time delay. You control the user experience.
3. Higher engagement
Popups are front and center, so users are more likely to interact. That’s exactly what advertisers are looking for.
4. Clean and seamless user flow
No clunky redirects. Just smooth integration that keeps the user journey intact.
5. Mobile-first by design
Popups adapt perfectly to mobile environments, maintaining strong performance and helping you capture every impression and every dollar your traffic is worth.
This year, monetize smarter. Don’t just fill space — build a system that earns.
Let’s turn your website into a revenue engine. Ready when you are.
If you run a website, chances are you’ve tried Pop ads — and if not, you’re leaving serious money on the table.
Love them or hate them, Pops deliver. It’s one of the few ad formats that consistently brings high CPM, stable traffic monetization and is optimized according to Google’s best practices. And when done right? It delivers consistent earnings.
At ProfitOn, we help publishers get the most out of every single impression. Let’s break down why Pops still dominate and how to make them work for you.
Pops: The Classic That Converts
Pop ads open in a new browser tab — either in front of or behind the main one — grabbing attention when it matters most. That undivided attention leads to unmatched engagement, top rates, and real revenue growth.What makes Pops a go-to for webmasters:
- High CPMs
- Every impression counts. No wasted traffic
- Google-friendly, user-first monetization
Why Pops Still Crush It
Pops play well with every device
Desktop, mobile — doesn’t matter. Pop ads work across all major browsers, platforms and operating systems. With over 70% of traffic coming from mobile, that flexibility is non-negotiable.Pro tip: If your site isn’t mobile-ready yet, it’s time – you could be missing out on major revenue.
You’re in full control
With ProfitOn, you call the shots. Want to tweak ad timing or content? We’ll work with you directly to make sure the settings fit your site’s flow, while our AI-driven system keeps ad content relevant to your audience.You’ve got the traffic, we’ll help you shape the strategy.
Maximize your margins
Pop ads are simple, but optimizing them? That’s where we come in. Our team tracks audience behavior, seasonality and market shifts in real time, so you’re always tapped into the best-paying campaigns.Plug in your traffic. Watch your CPM climb.
Real performance in a post-banner world
Banner fatigue is real. So is ad-blocking. Pops cut through the noise and still deliver your message.And because they work across all verticals, all advertisers want this format — meaning you get the best deals and maximum demand. Whether your site focuses on entertainment, software, news, utilities, finance, movies, or any other niche — Pops monetize it cleanly and consistently.
Popup or Popunder? Here’s the Real Difference
Both are types of Pop ads, but the user experience is the game-changer:- Popup opens immediately, in front of the screen.
- Popunder opens quietly behind the tab.
Top 5 Reasons Why Popups Crush It
1. Visibility means conversionsUsers see it instantly. No guesswork. No missed impressions.
2. You decide when it fires
Trigger it on entry, scroll, click, or after a time delay. You control the user experience.
3. Higher engagement
Popups are front and center, so users are more likely to interact. That’s exactly what advertisers are looking for.
4. Clean and seamless user flow
No clunky redirects. Just smooth integration that keeps the user journey intact.
5. Mobile-first by design
Popups adapt perfectly to mobile environments, maintaining strong performance and helping you capture every impression and every dollar your traffic is worth.
Choosing Between Popup and Popunder?
- Popunders tend to perform better on news or social-style content
- Popups shine on mobile, often outperforming Popunders in both reach and results by cutting through the mobile clutter.
- Combine both strategically, for example, Popups on mobile and Popunders on desktop, to strike the right balance between performance and compliance.
Turn Your Traffic into Real Revenue
Thousands of publishers choose ProfitOn for a reason. Here’s what you get:- Up to 30% CPM increase with AI-driven optimization
- Premium ad partners bidding on your best traffic slices
- 24/7 personal support from a dedicated manager
- Fast payouts with flexible options: PayPal, Payoneer, Wire, WebMoney, or others upon request
Other Formats Worth Your Traffic
Ready to take your monetization to the next level? Below, you’ll find our exclusive ad formats — uniquely designed to complement Pops perfectly and supercharge your revenue potential like nothing else on the market:- Shuffle Box
- Native Banner
- Site Button
- Browser Notifications
- QR Code
This year, monetize smarter. Don’t just fill space — build a system that earns.
Let’s turn your website into a revenue engine. Ready when you are.