First they do on page and after that start off page. Find relevant niche site to build backlinks there. And also do SMM as well for generating much traffic.
An SEO expert does alot of work to ensure that their website gets the traffic they clients need. They use Google Analytics (along with other tools) to study sources of traffic, study keywords and competition and plan a marketing campaign with the intention of increasing social shares and building links. It takes a lot of work because it takes a while to feel the benefits of SEO.
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