Google did this process after evaluating the link outbound and inbound link quality of back link given website, information provided on website and same process also follow to other connected link to that website.
Back link is the base of every website to be in rank in any search engine. This is method which decide which site should be on top in search engine with which keywords. So we should make quality back link only.
Robot.txt is the better Because you can write all code in a single file while if you use robo meta tag then you will have to use it on each page where you want to use it.
Google has recently a Panda update at 18th july'13 and it takes 10 days for roll out. This update is for article and press release. It affected more site if you have done spam work on these category then may be you penalized for this.
If you want Google do not index your specific page then you should wrote in robot.txt file.
User-agent: *
Disallow: /foldername/filename.php you can write this for prevent google from indexing your special page
Cloaking is an black hat seo. It is used to make search engine crawler fool but if you caught by search engine your website will be penalized. By cloaking you made two different page one for showing search engine and other is for user.
Join more community on google+ and post unique and quality content for the Google+ user and share it on google plus. you will must get traffic from there.
If you put your targeted keywords in your video description then it will get good rank but keep in mind that your video length should be less 30 second.
TO make your pr remain you will have to make high quality back link which will help to divert traffic to your website and your PR will detain as you want.
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