The best technique is to provide better user experience through content, information, and website. There come several technique under this including responsive web design, fast page speed, information rich content.
You could take help of online seo services most of which are paid and free. Such services provide videos and tutorials for getting information from there.
Reduce plug ins and also Jquery files that run on your home page. Take webmaster tools or Search Console help. Open your account and Click on Other Resources-> Page Speed Insights and follow its instruction.
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