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A landing page is a standalone page that a visitor arrives on after clicking an ad (pay-per-click, social media, display banners, etc.). A landing page is commonly used in marketing campaigns because landing pages are distinct from your website that have been designed with a focused objective for a single offer.
Landing pages are not synonymous with your website’s homepage and are not part of your website. Therefore, landing pages should not have the same elements as your homepage, such as navigation links and multiple calls-to-action (CTAs). This is done so the visitor can focus on the primary objective of the page and not get distracted from your conversion goal.
Landing pages are very focused in nature, whereas a homepage tends to be cluttered and is a place where users can find all of the information about the company and accomplish many tasks.
 
Lading page is the webpage where a visitor lands when redirected from an external webpage by the help of backlink. The landing page should be designed according to help enable maximum leads from the webpage.
 
[FONT=&quot]A landing page is any web page that a visitor can arrive at. [/FONT][FONT=&quot]The main reason for this is to limit the options available to your visitors, helping to [/FONT][FONT=&quot]guide them toward your intended conversion goal[/FONT][FONT=&quot].[/FONT]
 
Basically, a landing page is any page on the Internet that a user can arrive at – or better yet “land” on. But if we’re talking in marketing terms, people mostly refer to standalone page separate from your main site, which has been designed for a single, focused purpose. There are two main types of landing pages:


  • Lead Generation – pages used to capture user data like name, email address, etc.
  • Click Through – pages designed to persuade users to click on another page
 
A landing page is a normal webpage where visitor lands and contains contact us/ lead form that accepts user information.
 
A landing page is any web page that a visitor can arrive at, and should be designed, written and developed with one business goal in mind.
 
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